Twilio’s 2024 Global Impact Report

Twilio’s mission is to make every digital interaction between businesses and consumers amazing. With Twilio.org this extends to making sure interactions in critically important moments are reliable, secure, and seamless. This work has immense global impact – Twilio’s technology is used by more than 25,000 social impact organizations to amplify their missions and reach over 700 million people around the world. I’m proud of the work the team has done over the past 11 years, and look forward to continuing this important work with our partners and customers in these sectors.

Twilio’s technology is on the front lines, enabling nonprofits and public sector organizations to connect directly with the people they serve—using data to reach them in the right way, at the right time. Some examples of Twilio’s solutions making impact include: 

• United Network for Organ Sharing (UNOS) operates the national system for managing organ donation and transplantation in the United States, ensuring life-saving organs reach the right patients. With Twilio Voice, Email, and SMS, UNOS notifies doctors of available organs in under 20 seconds, ensuring rapid communication and seamless transitions to the next match if needed. UNOS’ trusted system maximizes opportunities to save lives and recently surpassed one million transplants.

• Plentiful is a longtime Twilio customer that tackles food insecurity by helping people access food pantries more easily. Plentiful partnered with our team to expand beyond SMS by adding channels like WhatsApp, ensuring food pantries can reach people on the platforms they use most.

• UNICEF Mexico implemented Twilio Messaging, Email, and Segment to send personalized communications to their donor base - driving stronger engagement and inspiring 20% of existing donors to give an additional donation as a result.

With 87% of nonprofits saying digital communications are key to their mission and 92% believing AI will improve engagement with the communities they serve,¹ the opportunity to use Twilio’s technology for good has never been more important. I look forward to seeing what’s next for these organizations as they continue to scale their impact and reach more people through innovation. 

This impact through Twilio.org is core to the culture that Twilio has built. I'm so proud of the team and the work we've accomplished to drive positive change for the thousands of Twilio.org customers that rely on us every day.

Let’s go!

Khozema

¹  2024 State of Nonprofit Digital Engagement Report

² We define a “person reached” as an individual who has sent or received a message or phone call through one of our Twilio.org customers. We count each phone number only once, even if they have engaged multiple customers or received multiple messages. This count also includes the unique number of individuals who have received emails from Twilio.org customers that do not also use Twilio’s messaging and voice products. This information is tracked (anonymously) via Twilio’s backend system. This metric may exclude individuals who were contacted by one of our Twilio.org customers through products other than messaging, voice, and email.

³ We define social impact customers as public benefit nonprofits, mutual benefit nonprofits, public education institutions, social enterprises, international NGOs, government entities, and traditional businesses with a public benefit use case that have usage in December 2024. A single social impact organization may use multiple unique active accounts.

 ⁴ Includes employee donations, Twilio’s matching donations, and volunteer and giving rewards from Twilio.

⁵ To calculate grants and donations provided in 2024, we count dollars the Twilio.org Impact Fund deployed in 2024, including capital that was committed in previous years and deployed in 2024.